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New countywide scheme uses AI to help prevent falls in Norfolk
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A new, nationally recognised intervention programme is being rolled out across the whole of Norfolk to help reduce falls among vulnerable and older adults. The initiative is being delivered in partnership with a wide range of local organisations, including Voluntary, Community and Social Enterprises (VCSE), city, district and borough councils, and NHS partners.
This follows a successful pilot involving 1,250 residents. The programme uses Artificial Intelligence (AI) to identify people who may be at risk of increasing care needs, helping to improve safety and wellbeing before a fall happens.
How the technology works
Using the latest AI tools, including natural language processing, the system can securely “read” and interpret case notes to extract meaningful insight about residents. This helps the council spot patterns, assess risks earlier, and prioritise those who need support. By proactively identifying people most at risk, teams can reach out sooner and put the right help in place.
AI is a fast-developing technology with significant potential to improve public services. Norfolk County Council is committed to using it safely, ethically and transparently to benefit local people.
Why preventing falls matters
Falls are a major concern for many older or vulnerable adults. They can lead to serious injury, loss of independence and a reduced quality of life. By predicting who may be at higher risk, the programme enables timely, targeted support, helping people stay safe, confident and well for longer.
Read the full article from Norfolk County Council here.
More information about preventing falls can be found here.
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